East High School Recognized with Top Honors at FBLA National Leadership Conference

EHS FBLA NLCNearly 12,000 of America’s best and brightest youth traveled to the city of Chicago recently to showcase their talents as future business leaders and vied for the opportunity to win over $200,000 in cash awards.

Future Business Leaders of America-Phi Beta Lambda (FBLA-PBL), the largest and oldest student business organization, held its National Leadership Conference in Chicago on June 29–July 2. Participants from across the United States were in attendance to sharpen their core business skills, expand their career networks, and participate in more than 65 business-related competitive events.

East High School qualified a school record seven students for FBLA Nationals this year. In order to qualify for nationals, competitors must first finish in the top three for their event at regional competition, and then must finish in the top three at state competition. East High School also had national competitors in the Computer Applications, Cybersecurity, and Mobile App Development events. All seven students from East advanced to the national event finals for their respective events. East has had 11 top ten national finishers over the past seven years including a top two national finisher in 2013.

Carissa Langenhuizen and Megan Morris from East High School received national recognition at the FBLA Awards of Excellence ceremony on July 2. Langenhuizen and Morris were top 10 finishers in the Website Development event and brought home the 9th place trophy. The event requires students to build a fully functional business related website based on the criteria given in the event description. Langenhuizen and Morris built a website for a fictitious cycling company to promote the business, sell products online, and register customers in a variety of workshops and cycling trips.

East’s Kaitlyn Holzer also finished among the top 10 in the nation for Business Communications. This event requires the participant to apply a variety of communication skills including grammar, punctuation, and technical writing in a written test format. Holzer finished 10th.

In addition to the competitions, students at FBLA Nationals immersed themselves in educational workshops, attended motivational keynotes on a broad range of business topics, completed and passed industry certification exams from Microsoft, and enjoyed sightseeing tours in Chicago.

“This was just an outstanding group of students this year. Their persistence, hard work, and team spirit really impressed me,” said East High School FBLA advisor Scott Christy. “Representing the state of Wisconsin at FBLA Nationals is a huge accomplishment as you have to be among the very best in the state in order to qualify. Advancing past the preliminary rounds at nationals and making it on stage as a top 10 national finisher is incredibly difficult as you’re competing against the best business students in the nation.  I am incredibly proud of how my students performed this year.”

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