Preble Marketing Class Partners with Nicolet National Bank

A_NB03-0114 GPS Nicolet TBN NC ad_Final2_LREvery year at Preble High School, the marketing co-op class partners with a local business to complete an in-depth marketing plan. This year, Nicolet National Bank was the local business partner. Preble marketing students acted as an advertising agency and developed an ad campaign for the bank. The final projects were presented to the CEO of Nicolet National Bank, Mayor Jim Schmitt, celebrity guest Packers player Mike Daniels and other local VIP’s in November.

The students presented a variety of advertisement strategies for the bank including print ads, TV commercials, social media marketing ideas, and guerrilla marketing strategies. The winning team was selected and won a prize from the bank.

As a result of this community partnership, Nicolet National Bank actually used some of the student’s ideas for their real-world advertising, including the ad pictured above. Thank you to Nicolet National Bank for offering our students this valuable experience!

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